/Omnichannel

What the Perfect Omnichannel Solution Looks Like in 2018

In 2018, omnichannel systems have begun to become the basis for all digital communication between organisations and their users or customers. It reflects the enormous shifts we’re experiencing in the way people use mobile devices and other digital technologies to perform tasks in their everyday lives. However, knowing how to design an omnichannel system that [...]

By |2018-06-29T12:53:23+00:00July 31st, 2018|Blog, Omnichannel, Uncategorized|0 Comments

10 Omnichannel Myths That Could be Holding You Back

Due to the fact that it’s a relatively new idea, a number of myths relating to the omnichannel approach have emerged in recent years. To a large extent, these myths are based on a misunderstanding of what omnichannel systems are. Here, we take a look at 10 of the most common misconceptions surrounding omnichannel strategy [...]

By |2018-05-23T06:18:47+00:00June 12th, 2018|Blog, Customer service, Local Government, Omnichannel|0 Comments

15 Ways to Promote Your Chatbot

Once you’ve designed, tested and launched your new chatbot, the only thing left to do is publicise it. Increasing chatbot usage is actually one of the biggest challenges organisations face when implementing this new technology. While we have the ability to create increasingly intelligent chatbots, ensuring users are aware of their existence and convincing them [...]

By |2018-05-08T07:29:05+00:00May 22nd, 2018|Blog, Chatbots, Omnichannel|0 Comments

Omnichannel Analytics – a Guide to Measuring Success

Developing a carefully considered omnichannel strategy is quickly becoming a priority for many business and local government organisations across the country. However, without a way of measuring its performance, there’s no way to know if it’s as effective as hoped - or even if it’s having an impact at all. Here we take a look [...]

By |2018-04-24T09:15:32+00:00May 15th, 2018|Blog, Data, Omnichannel|0 Comments

How to Develop the Perfect Omnichannel Strategy

The idea of developing an omnichannel strategy is popular amongst business and organisations, who recognise new technologies have resulted in dramatic shifts in the way individuals interact and use services. New customer behaviours are radically altering the way organisations communicate, reach out to these individuals, and ensure the services they provide are meeting expectations. A [...]

By |2018-04-24T08:42:05+00:00May 1st, 2018|Blog, Channel Shift, Omnichannel, Uncategorized|0 Comments